Amazon Prime Video Emmys FYC
Amazon Prime Video Emmys FYC
Amazon Prime Video Emmys FYC
Creating an immersive experience to celebrate Amazon’s annual FYC campaign.
Creating an immersive experience to celebrate Amazon’s annual FYC campaign.
Creating an immersive experience to celebrate Amazon’s annual FYC campaign.
Giant Spoon LLC
Giant Spoon LLC
Giant Spoon LLC
2 months
2 months
2 months
Experiential Design, Marketing
Experiential Design, Marketing
Experiential Design, Marketing
Overview
Overview
As an annual Amazon FYC campaign, we created an engaging and immersive activation with twenty different original series. Using the beautiful mansion in Beverly Hills, we produced various designs to create amenity-based activities and mesmerizing lounges. This was a month-long project and I worked alongside talented designers and art directors to bring the experience to life. I designed and assisted in various assets from small to large-scale signages, custom-made tarot cards, and menus.
As an annual Amazon FYC campaign, we created an engaging and immersive activation with twenty different original series. Using the beautiful mansion in Beverly Hills, we produced various designs to create amenity-based activities and mesmerizing lounges. This was a month-long project and I worked alongside talented designers and art directors to bring the experience to life. I designed and assisted in various assets from small to large-scale signages, custom-made tarot cards, and menus.
Outcome
Creating an engaging and immersive activation with twenty different original series for the annual Amazon FYC (For Your Consideration) campaign hosted at a beautiful mansion in Beverly Hills.
Creating an engaging and immersive activation with twenty different original series for the annual Amazon FYC (For Your Consideration) campaign hosted at a beautiful mansion in Beverly Hills.
My Role
Campaign Development
Marketing Designs
Layout & Typography
Agency
Giant Spoon LLC
Junior Designer
Tools
Photoshop
Illustrator
Timeline
2 months
Design
A Very British Scandal Immersive Room: Signages & Hidden Objects
A Very British Scandal Immersive Room: Signages & Hidden Objects
As part of the immersive experience, each room had a designated theme dedicated to one of the series. I created signages and labels for hidden objects dedicated to A Very British Scandal series. We were inspired by the decorative motifs and references from vintage telegrams, which brought the series to life.
As part of the immersive experience, each room had a designated theme dedicated to one of the series. I created signages and labels for hidden objects dedicated to A Very British Scandal series. We were inspired by the decorative motifs and references from vintage telegrams, which brought the series to life.
Tarot Cards
Tarot Cards
In heightening the audience's experience, we created a space for tarot card reading where professional tarot readers were able to interpret the audience's future or answer specific questions. I designed the tarot cards in reference to Amazon Prime's twenty original series. As part of the process, I studied the meanings behind each Major Arcana tarot card and matched it to what fit best from the series.
In heightening the audience's experience, we created a space for tarot card reading where professional tarot readers were able to interpret the audience's future or answer specific questions. I designed the tarot cards in reference to Amazon Prime's twenty original series. As part of the process, I studied the meanings behind each Major Arcana tarot card and matched it to what fit best from the series.
Cafè Menu Stands
Cafè Menu Stands
As part of the amenity area, I created the Cafè Menu Stand, Behind the Scenes Bar signage, and assisted with Night Sky's Nail Art Menu by following Amazon Prime Video's brand guidelines.
As part of the amenity area, I created the Cafè Menu Stand, Behind the Scenes Bar signage, and assisted with Night Sky's Nail Art Menu by following Amazon Prime Video's brand guidelines.
Behind the Scenes Bar Signage & Nail Art Menu
Behind the Scenes Bar Signage & Nail Art Menu
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